Director of Business Development 

Core Focus

• Customer acquisition, new logo wins, and account growth.

• Expanding agency pipeline across all digital channels, plus traditional direct marketing (direct mail, segmentation, analytics).
• The role blends a hunter mentality (prospecting) with consultative selling (solution fit, not product push).

Key Responsibilities

• Prospecting & Pipeline

• Identify high-value targets and secure meetings with the C-suite.
• Utilize multichannel outreach (email, social media, calls, and events).
• Attend trade shows, network, secure speaking slots.

• Handle inbound leads from marketing/SDR.

Sales Process

• Lead discovery calls, guide potential clients through capabilities.
• Collaborate with subject matter experts to build proposals, decks, and SOWs.
• Manage all sales-cycle deliverables: decks, RFPs, pricing, real-time updates.

• Track and report activity in Salesforce CRM.

Client Growth

Deepen relationships with existing clients to uncover upsell/cross-sell opportunities.

• Ensure full understanding of Amsives multi-channel offering (analytics, creative, CRM, customer experience).

• Internal Collaboration

• Partner with SVP Sales, Group Directors, and cross-department leaders (Media, SEO, Analytics, Content, Finance).

• Provide feedback loops from clients to internal teams.

Experience

8+ years direct sales; 2+ years in agency environment.

Enterprise-level deal structuring & C-suite engagement.

Familiarity with both digital marketing AND direct marketing.

Skills

Strong presentation & interpersonal skills.

Ability to run end-to-end enterprise sales process.Proficient in PowerPoint and CRM (Salesforce).

Analytical mindset with ability to spot trends & insights.

Excellent time management, follow-up, and prioritization.

Mindset

Passion for sales and relationships.

Go-getter, consultative, outcome-focused.

Can flex between hunter mode (new business) and farmer mode (account growth).

Success Metrics (KPIs)

New logos acquired.

Pipeline growth and health.

Revenue expansion within existing accounts.

Volume and quality of meetings with decision-makers.

Proposal/win ratio and overall closed revenue.

CRM accuracy and timeliness.